2 Oct 2022| ONPASSIVE
Bulk SMS & Artificial Intelligence: What’s around the corner?
More than 5.1 billion mobile phone user in the world, with new technology and applications, what will be the future of SMS?
SMS has started facing competition in recent few years due to the introduction of the instant messaging platform, i.e. WhatsApp, Facebook Messenger and SnapChat however SMS messaging platform has proven to be in the first row from past 26 years.
In February 1985, there was Oslo GSM group meeting where Germany and France contributed together in the development of SMS. Richard Jarvis on December 3, 1992, received first SMS message on his Orbitel 901 mobile phone via Vodafone network from Niel Papworth saying “Merry Christmas.”
In this digital age, marketers from around the globe are finding new techniques to engage the consumer and attracting a new customer. Most of the business presently practices SMS messaging for customer engagement.
Bulk SMS is a way of sending the same information to thousands of people at once. Bulk SMS is also proving to be the most cost-efficient method of communicating with a large number of people than traditional methods, i.e. advertising or Email marketing.
“Artificial Intelligence is making Bulk SMS tool more interactive and marketing more effective.”
Several reports published in 2019 and before forecasted that A2P (Application to Person) SMS marketing is expected to reach the value of $70 billion this year wherein in 2015, it was around $55 billion.
Bulk SMS is one of the fastest-growing services throughout the different domains of business, i.e. Banking or Financial Services, Retail or Marketing, Media or Tourism, and Education or Healthcare.
Thanking artificial intelligence which made the Bulk SMS advertising tool interactive and straightforward. Make the best use of the possible activities for your business. Below are few benefits of AI in Bulk SMS marketing:
There is a lot of reason why AI-based Bulk SMS marketing is better and popular. Below are a few reasons why anyone should choose AI-based Bulk SMS marketing:
SMS is growing, from RCS (Rich Communication Service) to progress in AI, SMS has evolved a lot in the last 26 years, transforming the style people and companies communicate and advancing every day with AI. In this article, we covered the journey of SMS from the first message to Bulk SMS to AI-based Bulk SMS marketing. We’ve shared the tips for Bulk SMS and a few benefits and reason why you should choose AI-based Bulk SMS for your business.
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Tags: Technology Artificial Intelligence