25 Sep 2022| ONPASSIVE
How AI Is Enhancing SMS Marketing & Making It Smarter!
Artificial Intelligence is the future of SMS marketing. A smart idea to grow your business. Change the way you operate your business.
AI-based SMS marketing is exceeding different marketing tactics, including email. SMS is one of the best ways to reach out to the customers and was all the rage a few years back. The introduction of AI into SMS marketing has transformed the tradition of SMS marketing by making it smarter.
AI SMS marketing is a multi-channel tool developed for contacting a target audience on their smartphones. AI in SMS marketing developed specific tools to help companies manage their customer service and sales in a smarter way. Reach out to target audience with genuine commitment and market your brand.
There are lots of features, AI-based software can provide for a company. Let us go through a few of the features of AI-based SMS marketing Services:
An AI-based online platform allows a user in sending and receiving of messages. Many businesses prefer bilateral SMS assistance to connect with the consumer and provide them with quick support.
The SMS channel has a read rate of 98%, and among this 98 %, 90% occur within three minutes. A feedback request, sending reminders and helping the customer via support SMS are among the few remarkable forms of the customer relationship.
Bulk SMS API allows a business to send a message to thousands of subscribers at once, which saves time. Bulk SMS is an effective way as it helps an organisation to broadcast a piece of information to thousands of consumers resulting in the growth of sales, decreases no show number for any event and grows the audience traffic for any business.
Anyone using the AI-based SMS marketing service is always aware of the messages delivery rate, failed delivery rate, and rate of recipients links opened. Keeping track of broadcast message is done via a link tracking service of AI-based SMS marketing.
Look at any domain of digital marketing, AI-based SMS marketing has proven to be the best as it has a high rate of returns on investment. Automation in marketing has allowed reaching a high number of the target audience, which results in (Lead Generation) an increasing the number of consumers for any business.
As SMS allows a user with a character limit of 160 characters per message, many AI-based SMS marketing software allows user to send a message up to 304 characters depending upon a plan user opted for, when compared with MMS marketing, it is a lot cheaper.
SMS has been the best support in obtaining a customers loyalty, starting from sharing the Knowledge about the product -> Selection & Purchase of product -> Customer Support and Satisfaction -> Customer Retention & Recommendation. AI-based SMS marketing plan covers the entire lifecycle of consumer starting from the awareness about the product, which impacts the purchases till developing brand loyalty. AI-based SMS marketing, on the whole, is an extensive territory to plunge. Though we have mentioned some significant features of AI-based SMS marketing here, nevertheless, more features can be added. Services like Bulk SMS, Link tracking, Bilateral Messaging, and Automation in marketing have a higher impact on lead generation to customer retention, which results in consumer loyalty.
Implementation, and management, we are here to accelerate innovation and transform businesses. Contextual marketing is a modern marketing strategy to communicate the correct message to the ...
Tags: Technology Artificial Intelligence