2 Oct 2022| ONPASSIVE
Data Analytics, Visualizations, Data Warehousing
How do Data Analytics Generate Modern Revenue Marketing?
Humans interaction with technologies has created the so-called big data. Storing, analyzing processing such data is a very tedious task. What should be sought to ease the process? Data analytics lies as an immediate answer.
Undoubtedly data analytics role is important to create modern revenue marketing. Data analytics refer to systematic data analysis and a basis for successful business strategy.
Revenue marketing refers to the campaigns relating to sales. Moreover, such marketing enables continuous engagement with leads and helps attain specific goals.
Data analytics role is vital for budget planning and to improve the client experience. Moreover, measuring Key Performance Indicators (KPIs) turns quick and easy. Thereby, the decisions turn more quick, and even the results too. Otherwise, the traditional systems would find it more complex to measure them.
Some of the Key Performance Indicators include the following:
Marketing has turned digitalized, and thus we find that the products and services marketing is happening digitally to save a significant time. The role of data analytics cannot be neglected, for they provide automation methods and include the key aspects of data science. Consequently, business operations turn seamless and quick.
Consumer experience is what drives the traffic and improve sales. Here below, we will find effective means to use data analytics to generate enhanced customer experience:
Data analytics serves the marketing team to develop interesting and effective content. Appropriate topics find a place during the customer’s journey. Whether it is B2B marketing or B2C marketing, some of the content marketing ideas include the following :
Lead generation activities are more committed. Significantly, revenue marketing aspires to enhance lead generation to the maximum level with data analytics. Below stated are some instances of how data analytics can help clients to build more leads:
Social media is flourishing. More number of people are interested in accessing to know any updates. Especially, businesses can optimize the platform to engage a greater number of people. Data analytics helps measure the campaign effectiveness and the ROI.
Data analytics is pivotal to know how the key essentials of sales and marketing strategies are met. Moreover, they create a digital transformation enabling marketing to turn more focused, quick, automated and focused.
ONPASSIVE’s AI is prominent for business growth. O-Desk, a customer management platform, helps experience customer’s journey better. Businesses aspiring to implement marketing ideas can gain the best advantage from O-Desk.
The AI CRM tool enables helps engage customers through various channels. Sentiment analysis of the tool helps in understanding conversation better. Also, data analytics helps understand customer behaviour better. Moreover, the deep analytics generated by the tool helps you make effective decisions.
Implementation, and management, we are here to accelerate innovation and transform businesses. Contextual marketing is a modern marketing strategy to communicate the correct message to the ...
Tags: Technology Artificial Intelligence