Top Machine Learning Applications Used By Businesses

Artificial Intelligence

28 Nov 2021
7 Min read

Top Machine Learning Applications Used By Businesses

Due to the availability of large volumes of data and increasingly affordable processing power, machine learning in finance has recently gained traction. ML is transforming the financial services business in ways it has never been before. AI technology, such as machine learning (ML), is being used by leading banks and financial services firms to expedite operations, optimize portfolios, reduce risk, and underwrite loans, among other things.

In this post, we’ll look at some of the critical ways ML is altering the financial services industry, as well as some real-world instances of machine learning in finance. To answer this question and comprehend ML’s role in finance, we must first understand why ML is appropriate for finance.

Why Is Machine Learning A Good Fit For The Finance Sector?

Machine learning is the process of analyzing vast amounts of data and learning how to do a specific task, such as identifying fake legal documents from genuine legal documents. In finance, ML refers to using several approaches to handle massive and complicated volumes of data effectively.

The finance business offers an abundance of massive and complex data, which ML excels at managing. Because of the large amount of historical financial data generated in the sector, machine learning has found various uses in finance.

Technology now plays a critical role in many aspects of the financial ecosystem, from loan approval and credit scoring to asset management and risk assessment. The following are some of the most recent machine learning applications in finance.

  • Portfolio Management

Machine learning is commonly used in finance to create Robo-advisors. Robo-advisors are online tools that give automated financial advice and services. They offer portfolio management services that employ algorithms and statistics to develop and manage a client’s investment portfolio automatically. These digital investment platforms make the act of investing, which can be intimidating for many people, much more accessible. These services are also far less expensive than hiring a human, financial advisor. Furthermore, many of them don’t have any account minimums or have very low account minimums.

To open an account with a Robo-advisor, you must first fill out a questionnaire about your financial circumstances and investment goals (for example, you may wish to retire at 65 with $200,000 in savings or put money aside for your child’s college tuition).

The robot-advisor then distributes your assets among various investment possibilities (e.g., stocks, bonds, and real estate) depending on your individual goals and risk tolerance profile and monitors and rebalances your portfolio using algorithms.

  • Trading Using Algorithms

The use of algorithms to conduct transactions autonomously is known as algorithmic trading (or algo trade). Another example of how businesses employ machine learning in finance is this. Computers execute programs with a prearranged set of instructions (an algorithm) for placing trades on behalf of traders in algorithmic trading.

Timing, pricing, quantity, and other limits are generally included in these directions. Algorithmic trading allows a large order to be executed by delivering small increments of the order, known as “child orders,” to the market at regular intervals. Hedge fund managers are the primary users of automated trading systems and, as a result, machine learning in finance. The benefits of algorithmic systems are inextricably linked to ML, and it enables traders to automate some operations, giving them an edge in the market.

  • Detection Of Fraud

Fraud is a massive issue for financial organizations, and it’s one of the most compelling reasons to use ML in banking. Machine learning is an excellent tool for detecting and preventing fraudulent financial transactions. This is because ML systems can scan enormous data sets, find odd activities (anomalies), and flag them immediately.

  • Fraud And Risk Management

For the success of their enterprises, large firms and financial institutions rely on accurate market forecasts. Financial markets rely on AI and ML tools to recognize patterns and better predict impending hazards.

In the banking sector, machine learning is helping to improve risk management. Companies like Dataminr and Alphasense are using innovative technologies to help financial and other institutions control risk.

It promises to detect high-impact events and crucial breaking news long before it appears in the media. Dataminr’s cutting-edge AI technology gathers data and alerts clients in real-time, allowing them to respond to difficulties in real-time.

Real-time public social media provides the company with knowledge on potentially high-impact events and critical breaking news. Alphasense takes a distinct approach to the work. Significant investment and advising businesses, multinational banks, and enterprises can use the search engine provided by the company.

The AlphaSense search engine helps clients save time by narrowing their search to crucial data points and trends. Chatbots In finance, machine learning has led to better chatbot experiences and, as a result, a better client experience.

Human-to-machine interaction, which can be highly irritating to humans, has been given new life thanks to machine learning. ML-based chatbots can rapidly and accurately address consumer concerns thanks to sophisticated natural language processing engines and learning from previous interactions. These chatbots can adapt to each customer as well as changes in their behavior.


ML’s financial worth is becoming more evident, but its actual long-term value will probably not be realized for some years. Machine learning has numerous applications in finance, and banks and other financial organizations are spending billions of dollars on the technology. Their efforts have yielded multiple benefits for their companies, including lower operational expenses, more revenues, improved customer loyalty due to improved customer experience, and enhanced compliance and fraud and risk management.

So, if you wish to include data driven culture in your business, contact the ONPASSIVE team.

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