Affiliate Marketing

What is Affiliate Marketing?

Affiliate Marketing is an online sales method of promoting products that help a business to increase sales by allowing others to promote their product. In affiliate marketing, the affiliates or the individuals who promote the products earn a commission. In other words, affiliate marketing means: referring to a product or service by sharing it on a blog, social media platforms, or websites.  

Is Affiliate Marketing possible without a website?

Yes, affiliate marketing without a website is possible. Affiliate marketing does not necessarily require a website. It only needs traffic or an audience. It may be on Facebook, YouTube, Instagram, or any social media platform. All that it requires is to paste the affiliate link on your social media account for tracking the sales made through your post or video.

Affiliate Marketing can be done in 3 easy ways without a website.

1.  Solo advertisements:

Solo advertisements are email-based ads that you purchase from other email list holders. How does it work? You find a solo advertisement list you are attracted to. 

  • Things to remember while choosing solo ads

If it sounds too good, perhaps it is: Do not believe in big promises.

  • Verify using friends or the internet about the owner and their list is worth your money: In the era of social media, you find almost everyone, if a person is a service provider or runs a business you will find him on social platforms for sure. Research on the owner’s name and website. Go through reviews about them if there are any.
  • Start small:
  • Do not invest much on a list the first time.
  • Expect to test 2-3 email lists in a restricted way before you invest hugely.
  • Confirm with the email list, get a brief on its results, bring hope, and then proceed.
  • How the owner built the list: However, they might not tell you the truth, but make sure you ask them. Try to hit them politely, i.e. by asking questions regarding the genuineness of their provided list.
  • Ask how often the email list is used: They might be using it every day, but that’s not the end, some email lists are used for mailing that often, but it is better to buy a mail list for a solo ad that is used less than two times a week. Make sure that your mail list is as fresh as possible.

2.  Social media platforms:

Social media platforms offer effortless communication. Posting on online forums like Facebook, Instagram, and YouTube gives excellent exposure to any business by engaging customers. Posting on social media platforms doesn’t target a specific audience; instead, it provides a chance for all types of audiences to try affiliate marketing. Social media platforms encourage all sorts of individuals to participate voluntarily and with personal intent. On average, every personal account on social media platforms like Facebook, Instagram has approx. 200-300 followers.

3.  PPC (pay-per-click):

Social media platforms like Google ads and Facebook ads work on a pay per click advertising model. Most affiliate marketers use Facebook and Google ads for affiliate marketing.

  • Some challenges in PPC
  • Suppose the content on the seller’s webpage does not meet Google’s advertising policies. In that case, the Google Ads account can be suspended until the landing page is rectified to obey Google regulations. Facebook Ads work similarly to Google ads regarding compliance.
  • As an affiliate, you don’t control the seller’s page. If they refuse to make the seller’s page submissive with the advertising podiums guidelines, an account could be suspended indefinitely.
  • Some advertising podiums also restrict the number of ads directing traffic to the same landing page. If numerous affiliates are promoting the same bid or offer, ads get canceled, and in remission.

In this manner, affiliate marketing can be made possible without a website as there are many options for marketing in the current digital age. With more and more individuals looking out for channels to market in a strategic way, there are a number of ways available online to market a product or a service in an efficient way.