Instagram is the most popular social media platform. It has billions of users worldwide. Just think about the number of potential users you can get and showcase your marketing business too. No doubt you’ve seen and heard stories, articles about businesses, just like you. These businesses are not only focused on branding and making a good name for themselves on Instagram but also are getting new leads, increasing sales, and building a stronger relationship with people all over the world.
If you are a marketer in today’s profoundly ambitious marketing world, you’ll understand that building an audience on a social media platform like Instagram has to be a priority for a brand to grow successfully. No matter how your company is established, you have a lot of work to do as you strengthen your brand name on a platform that continues to change.
Here are a few things you need to know about the importance of Instagram:
#1 Increases Your Brand Visibility
You might wonder, Instagram is a photo-sharing app, how will it help a business grow? Ever heard someone saying that a picture is worth a thousand words? Each image will have a story to tell if you can get your picture to tell a story about your business.
You have a huge base of the audience on Instagram from whom you can gain more exposure. Your brand will gain more exposure when you post helpful and creative content. You can easily increase your GoFounders brand mentions which will help people notice your brand easily.
#2 Provides Better Engagement
Your online network marketing business is all about how you keep your audience well entertained and engaged. No matter how expensive your marketing campaign would be, without proper engagement with users, you are bound to fail.
The above stats show you how well customers are interacting with the posts on Instagram than on Facebook. According to research by Forrester, Instagram generates 58 times more engagement per follower than in any other social media.
#3 Watermark Your Images
Posting images on Instagram will help your audience to understand your business better. Taking leverage of this, you can also add your watermark on your images, come up with something that is unique to you and your cause. Keep it constant in all the images that you post.
Watermark your posts on Instagram like this to help your audience see your brand when they scroll down to your post. With the right hashtag, your post might appear to a lot of unknown audiences; this watermark will help in getting new users to your account.
#4 Leverage Instagram Stories
Instagram stories create curiosity in your audience, stories are in such a way that your users won’t know what you have posted unless they tap on it. We all know how Instagram stories line up one after the other. Stories are a new thing on Instagram and get more views than on a post.
Take advantage of this to educate your audience about your business and let them understand more about what you are doing. This will help you get more views on your brand and your users will have enough views on your business for you to become famous in their minds. There are many strategies you can follow to get famous on Instagram and increase the chances of branding. Take help of other ONPASSIVE blogs to get started with Instagram to build your network marketing business online.